No matter what type of business you are in, there are important tips that can help you improve and have an edge over your competitors. Remember that there is always room for improvement – look for ways to have a competitive edge and attain fiercely loyal customers that will last a lifetime and will patronize your brand.

Here are some tips to get you started:

– Every business and business owner need to have a clearly defined brand;

– Choose your business name carefully; and

– Engage your customers in a multi-sensory brand experience.

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Posted in info for small businesses