The consulting industry is a booming business. In fact in 2012, the industry has generated approximately $391 billion in revenues. The revenues prove that there’s a significant growth from 2011 when the revenues were estimated to be about $366 billion. Before becoming a consultant, there are several things that you need to know: the average… Read More…
Staying Small Has Its Perks for Some Businesses
Some small business owners just can’t wait to hit the jackpot and become one of those big-time businesses. However, staying small has its perks too, and doing so certainly doesn’t necessarily mean that you, as a boss, are a failure on the leadership category. Read this article on a small business owner’s thoughts about her… Read More…
Impact of Changes on Google Search on Small Business
Many business owners rely on using Google for their marketing efforts. They can use the tools provided by Google for checking how customers found their site. The problem is that recent changes implemented by Google can affect that. Some information will no longer be readily available to website owners. According to EILENE ZIMMERMAN for The… Read More…
How Small Businesses Can Boost Their Mobile Strategy
Mobile marketing is very important these days as more and more people are depending on their mobile phones for almost anything. Many businesses have started to take a plunge at mobile marketing but they are struggling to come up with a very effective strategy to make their campaigns successful. At Brighton SEO, Distilled’s Bridget Randolph… Read More…
How to Get the Right Clients for Your Business
One of the lessons that business owners must learn to realize is that not every client is a good match. Instead of winning ill-suited clients, you should let them go and focus more on attracting clients who will appreciate your work. According to Sara Rotman, the founder and chief executive of MODCo Creative which is… Read More…
What Small Businesses Should Know About Cyber Security
Most small business owners just ignore the possible threat whenever the topic of cyber security is brought in. Well, the dreaded thought starts to sink in the moment an entrepreneur loses his or her capability to earn a living, the customers he has acquired throughout the years and the intellectual property or if has to… Read More…
Hear It from the Experts: Social Media Advertising
For small businesses nowadays, social media is the best and most convenient medium to advertise products and services. It also offers opportunities to interact with customers and find out their preferences. But, not every small business owner is maximizing this amazing technology and using it to his full advantage. An article from online.wsj.com features an interview… Read More…
How to Use Twitter Effectively for Personal & Business Branding
Being active on social media sites is the easiest way to promote any type of business nowadays. Whether it’s personal or business branding, social media sites are a powerful tool. One of the most popular social media sites these days is Twitter. Twitter is an excellent platform for connecting with people through microblogging. To get… Read More…
How to Make More Profits from Your Small Business
Starting a small business is easy but making it a huge success in the long run can be a challenge. Many small business owners fail in their small business. The longer they stay in the business, the harder it is for them to generate a good amount of profit. What many business owners fail to… Read More…
Internet Mobile Marketing
These days, every business is starting to make their presence visible on mobile. How important is it for your website to be optimized for mobile devices? Almost everybody is turning to their mobile phones to search almost anything. Thus, it is very important as a business owner to start an Internet mobile marketing. Mobile marketing… Read More…