Blogging is one way of spreading word about your business because it can attract traffic to your website and help boost sales by writing at least once a month. Figuratively, 60% of those blog weekly and 78% who blog daily have gained new customers.

Here are several tips for successful blogging:

• Set a goal. Decide how your blog fits into your overall marketing strategy.
• Choose a blogging platform such WordPress, TypePad and Movable Type.
• Choose who manages your blog for planning, obtaining and posting content.
• Decide how often you will post, and stick to a regular schedule.
• Start writing topics that are limited only by your imagination and goals.
• Use SEO to become visible in search engines.
• Use images to attract readers and help boost SEO methods by using tags and keywords.
• Allow readers to interact by allowing them to comment.
• Promote your site to your social media accounts.

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Posted in tips for small business