There is no doubt that social media has become a great means of advertising a big and small business. More and more entrepreneurs are using social media platforms, such as Facebook and Twitter, to reach a wider market and sell their products. And why not? The use of Facebook, for example, has proven to be an inexpensive yet effective way of marketing a brand.

Here are some ways to help you increase your Facebook audience and create a more solid social media foundation.

1. Always post and create interesting and remarkable contents. As much as possible, the content should seem like you are conversing directly with the audience.

2. Expand your market reach by embedding or sharing your posts on your blog, forums, and other sites where there is interaction.

3. Give your audience several reasons to respond to your posts. This can be through an online raffle, game, and conversation.

4. Be creative with the contents you post. It sure is dull and boring to post wordy contents. Spice it up a notch by adding pictures, videos, and links to enthuse your followers.

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