Impact of Changes on Google Search on Small Business

Posted 7 years ago

Many business owners rely on using Google for their marketing effortsMany business owners rely on using Google for their marketing efforts. They can use the tools provided by Google for checking how customers found their site. The problem is that recent changes implemented by Google can affect that.

Some information will no longer be readily available to website owners.

According to EILENE ZIMMERMAN for The New York Times, “Google recently switched to something known as secure search, limiting the data that can be seen using its analytics.”

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